BEHIND YOUR ATTIRE

Cotton

Cotton is the most widely used raw material in the world. It is used for manufacturing apparel, denim, home textiles, towels, lingerie, medical pro...

Wool

Wool is biodegradable, breathable, highly versatile and is typically made from the fleece of sheep (but can also come from goats, alpacas, rabbits ...

Silk

Silk is the world’s most luxurious fiber and is made by spinning and weaving the fibers from the chrysalis of silkworms. It is completely biodegrad...

Cupro

Cupro is a “regenerated cellulose” fabric made from cotton waste. It is 100% plant-based and fully biodegradable. Cupro is produced in a closed-loo...

Lyocell / Tencel

Lyocell is a soft man-made textile that is similar to rayon, but requires less chemical processing and doesn't result in chemically-laden waste-wat...

How We Calculate Our Prices…

As part of our commitment as a company to being fully transparent, we wanted to break down the cost price of our garments. Each piece has its own s...

Why we are not using any polyester..

Polyester and other synthetic fabrics are cheap and versatile materials that the fast fashion industry loves to use to keep prices down. Labelled f...

What is greenwashing?

Greenwashing is a technique used by companies to falsely claim sustainability by misleading consumers about their production practices. It comes in...

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